by Roz Usheroff | May 18, 2023 | Achieving One's Potential, Advice, Career Development, Female Empowerment, Inspiration, Leadership, Legacy, Motivational, Networking (Social), Outside The Box, Personal Branding, PR Strategy, Relationships
Martha Stewart. Whether you admire her, appreciate her impact or hold differing opinions, her enduring presence has made an indelible mark over the years. I felt compelled to share some thoughts after seeing Martha Stewart take her place this week on the cover of...
by Roz Usheroff | Apr 25, 2023 | Achieving One's Potential, Career Development, Corporate Branding, Crisis Management, Leadership, Personal Branding, PR Strategy
The news of Bed Bath & Beyond’s bankruptcy protection filing did not come as a surprise to many, as its downfall had been predicted for a while. However, what we can reflect on now is whether this outcome could have been avoided if the company had learned...
by Roz Usheroff | Mar 21, 2023 | Communication, Crisis Management, Leadership
The business world was shocked recently by the collapse of Silicon Valley Bank, a veteran institution of the high-tech world that essentially collapsed overnight. Given that so many companies owe their existence to their relationships with their banks, the question...
by Roz Usheroff | Feb 16, 2023 | Achieving One's Potential, Advice, Leadership, Personal Branding, PR Strategy, Social Networking
AI-technology based ChatGPT has taken over my newsfeed in the last couple of weeks. The newest Avatar: The Way of Water CGI movie has reached all-time global record revenue. Over 300 million homes in the US employ Alexa as a personal assistant. Why do I mention these...
by Roz Usheroff | Jan 31, 2023 | Achieving One's Potential, Advice, Crisis Management, Leadership
If there was ever any doubt about the importance of your ability to navigate change, uncertainty, and disruption, it’s now. People are more committed to comfort than they are to change, especially given the fact that with change comes uncertainty. Because our brains...
by Roz Usheroff | Jan 12, 2023 | Communication, Leadership
In a post from earlier this week, “How to Sabotage your Brand Reputation in Four Days”, referring to the Southwest Airlines 2022 winter storm fiasco, many comments affirmed my perspective. Although CEO Bob Jordan apologized, it missed the mark on demonstrating...
